oomph.: truly radiant.

[This is a sponsored post written by me on behalf of Arm & Hammer Truly Radiant. all opinions are 100% mine.]

i believe that a smile is the key to confidence.

when you smile, you feel good, you look good, and you exude radiance. and nothing diminishes that radiance more than unhealthy stained teeth.

as a coffee and red wine drinker, i'm always worried about [the potential discoloration of] my teeth. i've been wanting to try a teeth whitening system but was always turned off by the fuss with trays, strips, and pens or brushes, plus the waiting time with the trays in your mouth or strips on your teeth.

Arm & Hammer's Truly Radiant products clean, strengthen, and whiten your teeth for a more radiant smile...and it's as simple as brushing your teeth. (we do this anyways!)

with pure Arm & Hammer baking soda, active calcium, fluoride, and peroxide, Truly Radiant toothpaste is clinically proven to beautify your teeth. in addition to whitening, it repairs tooth enamel and restores gloss and luster in just five days [when used as directed].

simple as 1-2-3:

apply Truly Radiant toothpaste to your tooth brush.

add an equal amount of Truly Radiant Whitening Booster.

brush as normal.

did you know Arm & Hammer Spinbrushes remove 100% more plaque than a manual toothbrush?

my favorite benefit of Truly Radiant toothpaste is that it smooths surface imperfections while restoring shine. as i sit here typing, i'm running my tongue along my front teeth and they are so smooth! they feel glossy and look shiny, too. i just took this picture at my desk, and you can still see shine even after breakfast and lunch.